Hellmann launches innovative real-time tracking system with automated return management

Hellmann Worldwide Logistics is setting new standards in the field of real-time monitoring of all modes of transportation. In cooperation with the London-based company Hanhaa Limited, the international logistics service provider is launching an innovative real-time tracking tool with automated digital returns management: Smart Visibility is a live shipment tracking service that enables users to determine the exact location, condition and security of their shipments in real time, anywhere in the world.

The hardware used by Hellmann for monitoring represents a revolution in real-time tracking of shipments: It optimizes the return process to such an extent that the customer simply throws the postcard-sized device into the nearest mailbox after use. This unique return process requires no additional outer packaging or labelling. With the new tracking box, customers can seamlessly track their goods’ flow within complex supply chains and significantly optimize their supply chain and inventory management on the basis of the real-time data. The tool is notable for its ease of use, but also for its extreme versatility. The tracking box can be used universally - for all kinds of transport units such as containers, trucks, pallets and parcels, but also for all transport carriers, whereby it even enables continuous tracking of the goods at sea.

In addition to information about the shipment’s current position, the system provides details on temperature, humidity, vibration, incidence of light, door openings and deviations from the schedule. Installation of the device is simple: it is ordered online and can be integrated into the supply chain within a very short time without additional IT or personnel costs. After installation, activation at the simple touch of a button is all it takes. Customers can monitor their shipments from origin to destination without interruption via a web-based dashboard and system generated e-mail notifications. The pay-as-you-go approach makes the device financially attainable and easy to use, even for companies with fluctuating shipment volumes.

"Thanks to the innovative and uncomplicated return logistics of the device, it is possible to guarantee companies the greatest possible flexibility so that an on-demand tracking service can be implemented," says Jochen Freese, Chief Commercial Officer of Hellmann Worldwide Logistics.

"Especially in times when decisions in supply chain and inventory management are computer-controlled, it is extremely important to have reliable real-time data on the flow of goods. With Smart Visibility, we deliver just that. The tool enables an extremely broad target group to use real-time transparency to their competitive advantage."